Pricing calculator

Food Product Pricing Calculator

Estimate wholesale and retail prices for packaged food using the same recipe, packaging, labor, overhead, and margin inputs.

For 1-20 packaged-food SKUsRecipe data stays localNutrition label previewCost and wholesale pricing

Guided recipe workspace

Start with one recipe draft

Pick a starter or blank product, then move through setup, ingredients, label review, pricing, and save/export without losing context.

  • Browser-only. Drafts stay local until export.
  • No account required
  • Recipe data stays local
Choose a starter recipe

Presets include realistic starter amounts and costs. Replace every field with your product before using the output.

Browser-only estimates for preparation and review. Check local labeling requirements before commercial use.

Product and yield

1. Product and yield

Set batch yield, package weight, and serving size once so label math, costing, and pricing stay aligned.
1. Product and yield

Recipe ingredients

2. Recipe ingredients

Use the closest ingredient preset first, then add cost and custom nutrition only where you need overrides.

Fast entry: line cost means the cost for the amount in that row. Press Enter from line cost to move to the next ingredient.

Paste ingredient rows

Use one line per ingredient with name, amount, unit, and line cost.

Rows5
Total ingredient weight1,880 g
Ingredient cost$25.10
Needs reviewClear
2. Recipe ingredients
Ingredient preset or searchAmountUnitLine costTotal ingredient weightAdvanced nutritionActions
540 g
480 g
420 g
360 g
80 g
whey protein540 g
Total ingredient weight: 540 gLine cost: $13.20
almonds480 g
Total ingredient weight: 480 gLine cost: $6.40
honey420 g
Total ingredient weight: 420 gLine cost: $3.50
oats360 g
Total ingredient weight: 360 gLine cost: $0.80
cocoa powder80 g
Total ingredient weight: 80 gLine cost: $1.20

Label and statements

3. Label and statements

Review the label format, shelf-life text, ingredient statement, and allergen wording before export.
3. Label and statements

Generated draft

Ingredient statement

Ingredients: whey protein, almonds, honey, oats, cocoa powder.

Ingredient order is estimated from entered amounts. Review final wording before print.

Generated draft

Allergen helper

MilkTree nuts
Contains: milk, tree nuts.

This helper checks common allergens from ingredient presets, names, and tags. Review final allergen wording before sale.

Cost and pricing

4. Cost and pricing

Add packaging, labor, and overhead so cost per unit and price targets reflect the real package.

4. Cost and pricing

Pricing checkpoint

Use these live numbers to decide whether package size, ingredient cost, labor, or markup needs another pass.
Cost per unit/package$1.82
Target margin price$3.42
Suggested wholesale price$3.97
Suggested retail price$5.48
Gross margin estimate66.9%
4. Cost and pricing
How it is calculated

Batch cost = ingredients + packaging + labor + overhead. Cost per unit = batch cost / package count. Target margin price = cost per unit / (1 - target margin). Wholesale = target margin price × (1 + wholesale markup). Retail = wholesale × (1 + retail markup).

Export and save

5. Export and save

Keep a draft in this browser or export the files you need for print, buyer review, and backup.

Saved only in this browser. Download a JSON backup before switching devices.

Export-ready package
  • Save a local browser draft
  • Print label, product spec, or wholesale sheet
  • Download CSV, JSON backup, SVG, or PNG
  • Copy ingredient and allergen wording
  • Works in your browser
  • No account required
  • Recipe data stays local

5. Export and save

Saved drafts

Open, duplicate, or delete recipe drafts stored in this browser only.

No saved products in this browser yet.

Printable sheets

Printable sheets

Switch between the product spec sheet and wholesale sheet before printing or saving to PDF.

Product spec sheet

Almond Protein Bar

CategoryProtein bar
Net weight55 g
Serving size55 g
Cost per unit/package$1.82
Suggested wholesale price$3.97
Suggested retail price$5.48
Ingredient statement

Ingredients: whey protein, almonds, honey, oats, cocoa powder.

Allergen helper

Contains: milk, tree nuts.

Nutrition summary

Calories: 217; Total Fat: 8.6 g; Total Carbohydrate: 21.6 g; Protein: 16.7 g; Sodium: 76 mg.

Shelf lifeBest quality within 14 days when stored as directed.
StorageStore sealed in a cool, dry place.

Wholesale price sheet

Almond Protein Bar

SKUBAR-55
Case pack12 bars
Units per case12
Minimum order quantity6
Net weight55 g
Cost per unit$1.82
Wholesale price$3.97
Suggested retail$5.48
Ingredients

Ingredients: whey protein, almonds, honey, oats, cocoa powder.

Allergens

Contains: milk, tree nuts.

From recipe to shelf price

Cost per unit is the base. The pricing calculator applies target margin and markup assumptions to produce suggested wholesale and retail figures.

What this calculator includes

  • Target-margin price based on unit cost.
  • Suggested wholesale price and retail reference price.
  • Gross-margin estimate for quick scenario checks.
  • Printable wholesale sheet and product spec sheet.

How to use it

  1. Start with the closest product preset or a blank draft, then replace it with your own recipe.
  2. Enter batch yield, package weight, serving size, and recipe ingredients.
  3. Review the label preview, ingredient statement, and allergen helper.
  4. Add cost inputs, check pricing, then print or export the files you need.

What to review before commercial use

  • Review ingredient naming and nutrition data against supplier or lab values when you have them.
  • Check final ingredient order, allergen wording, and the labeling rules that apply in your market.
  • Confirm net weight, serving size, shelf life, and storage instructions against the real product.
  • Review your process, packaging, and local commercial requirements before you print final materials.

Built for early pricing decisions

Use it to test whether a product can support a distributor, retail shop, market booth, or direct online price before you print labels.

Margin estimates are directional

The gross margin output helps compare scenarios, but it is not accounting, tax, or financial advice.

FAQ

Is this a legal food-label compliance tool?

No. It helps you estimate and prepare label-ready information, but final labels should be reviewed against the rules that apply to your product, location, and sales channel.

Where is my recipe data stored?

The tool runs in the browser. Saved drafts use local browser storage, and exports are generated on your device unless you choose to share the files yourself.

Does the nutrition math use a live database?

No. The MVP uses a typed local ingredient dataset with estimated nutrition per 100 g. You can override nutrition values for custom ingredients when you have better data.

Can I use this before talking to a distributor or store?

Yes. Use it to prepare cost and price assumptions before a buyer conversation, then review margin, freight, fees, and retailer requirements separately.